AskElephant vs Gong: CRM Automation Comparison
Gong records and analyzes calls. AskElephant does that — then automatically updates your CRM and triggers workflows.
Short answer: Choose AskElephant if you need post-call automation—automatic CRM updates, handoff documents, and churn alerts—without manual work. Choose Gong if you only need conversation analytics. AskElephant is not the best fit if you only need call recording and analytics without workflow automation.
Last updated: January 2026
User Ratings Comparison
User Ratings
AskElephant
AI Workflow Automation
Gong
Conversation Intelligence
What happens after your call?
Two very different paths
Great at insights
Gong records your calls and surfaces valuable intelligence — transcripts, talk ratios, deal signals. But when the call ends, the real work begins.
The hidden cost
Update Salesforce. Write notes. Create tasks. Draft handoffs. Every call comes with a hidden cost — and it's eating your selling time.
What if it just happened?
AskElephant doesn't just understand your calls — it acts on them. CRM fields update. Handoffs generate. Tasks get assigned. All before you've even said goodbye.
Better together
Many teams run both: Gong for coaching and deal intelligence, AskElephant for automation. You get the insights and skip the busywork.
Feature Comparison
AskElephant vs Gong
| Feature | AskElephant | Gong |
|---|---|---|
| AI Agents for custom workflows | ||
| Cross-team handoff documents | ||
| Task assignment from calls | ||
| Proactive churn/deal alerts | ||
| Automatic CRM field updates | ||
| Custom field mapping | ||
| Call recording & transcripts | ||
| AI-generated summaries | ||
| CRM integrations |
Feature data based on publicly available documentation and G2 reviews as of January 2026. Vendors update products frequently—verify current capabilities directly before purchasing. See an error? Contact us to request a correction.
The Bottom Line
Gong stops at insights. AskElephant automates what comes next — updating Salesforce and HubSpot fields, generating handoff documents, and triggering alerts. No manual work required.
Common Questions
Everything you need to know about AskElephant vs Gong
Is AskElephant a Gong competitor?
They overlap in call recording and coaching, but serve different primary purposes. Gong focuses on conversation intelligence — analyzing calls to surface insights and coach reps. AskElephant focuses on workflow automation — turning those calls into actions like CRM updates, handoffs, and task creation. Many teams use both together.
Does AskElephant integrate with Gong?
Yes, AskElephant can pull recordings from Gong and layer automation on top. This means you can keep using Gong for deal intelligence and coaching while AskElephant handles the post-call busywork — updating your CRM, generating handoff docs, and creating follow-up tasks automatically.
Which is more affordable: AskElephant or Gong?
AskElephant typically has lower pricing for small and mid-sized teams. Gong is known for enterprise-level pricing that can be prohibitive for smaller organizations. AskElephant offers flexible plans that scale with your team size, making it more accessible for growing revenue teams.
Can AskElephant replace Gong?
For teams prioritizing automation over deep analytics, yes. AskElephant includes call recording, transcription, and AI summaries — covering the core functionality most teams need. If your main goal is eliminating manual CRM work and streamlining handoffs, AskElephant can be your primary solution. Teams needing advanced deal analytics may benefit from using both.
What makes AskElephant different from Gong?
The core difference is action vs. insight. Gong tells you what happened on a call. AskElephant acts on what happened — automatically updating Salesforce fields, generating CS handoff documents, creating tasks, and triggering alerts. It's the difference between knowing you need to update your CRM and having it already done.